When I was a budding digital marketer, I always felt a lack of guidance about digital marketing certification. And I’m pretty sure you do feel the same way.
I mean, in my time, the world of digital marketing was much less complex and innovative. Yet, I felt the need to do constant digging to find out what course would be ideal for you. Thus, as an utterly-experienced individual, I don’t want you to go through the same thing anymore.
Hence, in this article, I have shared some knowledge about the certification programs you should target to become a digital marketer.
Or you may also download some solo videos by visiting this website.
Keep reading, then.
Digital Marketing Certification – A Guide
Just addressing the elephant out of the room right now, getting digital marketing certification won’t be an easy job by any means. Hence, just reading the following list will not be any help for you, as long as you’re not spending time learning everything.
Hopefully, you’ll give your best in this aspect!
Certification – 1: Google Analytics IQ
This certification is all about understanding the nooks and crannies of how Google works. It’s an online program that will take about four to six hours to complete. And, the course is entirely free. You can simply create a profile on Google Analytics Academy and get started with it. However, if you want to access Udemy’s entire library, you must pay USD 29/month.
Certification – 2: LinkedIn Digital Marketing Specialist Course
If you’re quite new in the world of digital marketing, this course will be ideal for learning about the fundamentals correctly. The course will offer a few bite-sized video tutorials that you can check out to learn more about digital marketing. As you spend more time, you’ll also learn about the framework of marketing and the concepts surrounding it.
Certification – 3: Google Fundamentals Of Digital Marketing
Unlike the former, this course provided by Google is all about offering a more consistent and explorative experience. In this course, you’ll learn about the core of the SEO system and how you can include it in your marketing strategy. Besides, the program will also consist of exams and quizzes that can help you revise whatever you’ve learned till now.
FAQs – Frequently Asked Questions
Previously, we’ve tried to provide as much information as we could on the aspect of digital marketing certification. However, we know that you still might have one or two confusions about it. So, keep reading till the end.
What Certification Is Best For Digital Marketing?
If you’re just starting out, opting for the Google Analytics IQ will be the best option for you. However, if you want to opt for something else, you may also try getting a YouTube-related certification or something as such.
Which Digital Marketing Is Best For Beginners?
When it comes to digital marketing, you should always start your journey by understanding search engine optimization. Once you’re done with it, you can try learning about the display as well as content advertising. Finally, when you’ve acquired a fair idea about marketing, you should start working on social media as well.
Is Digital Marketing Worth It In 2021?
As of 2020, the segment of digital marketing had an overall net worth of USD 378.16 billion. And the good news is that it’ll grow even more in the upcoming years. Hence, if you want to take advantage of this massive opportunity, you should start working in this business segment as soon as possible.
The Final Take
Unlike any other segment, you cannot drive headfirst while working in digital marketing. For that, you’ll need to have a little bit of idea about how you can optimize content, increase the speed of your website, and so on. The growth potential of the market is definitely there. All you need to do is understand how to take advantage of it.
In any case, that’ll be all for this blog. If you have a query or something as such, don’t forget to let us know about it. We’ll try to help you out in any way we can.